Success Story: Dirt-Off Conquers Red Dust in House Washing

Maintaining the pristine look of houses in areas prone to red dust can be a constant battle for professional cleaners. Traditional detergents often fall short, leaving streaks, requiring multiple applications, or simply not being strong enough for the job.

This success story explores how Dirt-Off, a versatile heavy-duty detergent from Agar, helped a house washing company in Queensland achieve exceptional results by effectively removing stubborn red dust from various exterior surfaces.

Background

A house washing company in Northern Queensland was dealing with ongoing challenges while cleaning the exteriors of some customers’ homes. The red dirt in the region easily gets spread by wind and rain, leading to unsightly stains on eaves, fences, and driveways, which require frequent cleaning. The problem is made worse during storms. The cleaners were frustrated with the limitations of the current cleaning products and sought a more effective solution by calling us.

Before we continue, some context is needed.

Why is red dust harder than normal dust to remove?

Red dust, also known as red dirt or bulldust, is a common problem in various parts of the world, particularly in arid and semi-arid regions with iron-rich soils. This fine-grained soil often has a distinctive reddish hue due to the presence of iron oxide (rust). When disturbed by wind or rain, red dust easily becomes airborne and settles on various surfaces, both indoors and outdoors.

The iron oxide content in red dust is the primary reason for its stubborn adherence to surfaces. Iron oxide reacts with moisture, forming a bond that can be challenging to break. In addition, the fine particles of red dust can penetrate small cracks and crevices, making it even more difficult to remove completely.

Identifying the problem

The primary challenge was removing the red dust that coated various exterior surfaces. This red dust, common in certain parts of Queensland due to its iron-rich soil, was particularly tenacious.

Existing detergents that were tried often:

  • Left behind streaks or residues
  • Required multiple applications for thorough cleaning
  • Lacked the power to remove deeply ingrained dirt
  • Were not cost-effective due to high dilution rates or multiple applications needed

These shortcomings resulted in increased cleaning time, effort, and cost for the company, while also impacting the quality of their service. Something had to be done.

How we helped

After hearing about the company’s struggles, Agar’s Queensland branch suggested using Dirt-Off, a highly concentrated cleaning product designed for tough outdoor cleaning tasks.

Dirt-Off – Ultimate, all round heavy-duty cleaner and degreaser

Dirt-Off’s unique formula gives:

  • Powerful cleaning performance to remove stubborn dirt and grime
  • Streak-free finish for a spotless look
  • Effective dilution rate for economical use
  • Versatility for cleaning various exterior surfaces

Despite having already trialled many products without getting the results he wanted, our customer was intrigued by Dirt-Off’s claims and agreed to a trial.

Dirt-Off was diluted at a ratio of 1:100 and applied to the affected areas using a pressure washer.

Outcome

To our customer’s happy surprise, the results exceeded expectations. Dirt-Off easily removed the red dust from eaves, Colorbond® fencing, and driveways, leaving a clean, streak-free finish. Our customer was particularly impressed by the:

  • Effectiveness: Dirt-Off removed the red dust completely, even from areas where other products had failed.
  • Efficiency: The concentrated formula required less product, reducing overall cleaning costs.
  • Ease of use: The product was easy to apply and rinse off, saving time and effort.

Key Takeaways

Red dust can be problematic in many areas of Australia with iron-rich soil. Dirt-Off was the best choice for tackling the tough cleaning challenge in these areas for a number of key reasons.

  • Dirt-Off’s powerful formula effectively removes stubborn dirt and grime from various exterior surfaces, reducing labour expenses.
  • Its concentrated formula makes it an economical choice, requiring less product per use.
  • The product’s ease of use and versatility across multiple types of soilage and surfaces contribute to efficient cleaning and a professional finish.

By providing a superior cleaning solution, Dirt-Off helped our customer improve their service quality, reduce costs, and gain another satisfied customer of their own.

Wrap Up

Dirt-Off boasts incredible versatility across various surfaces and soils. Its ability to conquer troublesome red dust and provide superior cleaning performance makes it a valuable tool for professional cleaners in problematic areas like these. Its effectiveness, economy, and ease of use contribute to a positive outcome for both businesses and their customers.

To try Dirt-Off for yourself, visit your closest distributor or if you’re an Agar account holder, order it online today!